Marketing Leader (JP Speaking)

Company Overview:

Our client is a leading Japanese fashion and lifestyle retailer, offering trendy apparel and lifestyle brands through an expanding retail network in Thailand. The company is committed to delivering high-quality products, creative designs, and an exceptional shopping experience for customers.

Qualifications:

• Bachelor’s Degree or Master’s Degree in Marketing, Business Administration, Communications, or a related field

• English: Internal Conversation Level (TOEIC score is preferred)

• Japanese: Internal Conversation Level (JLPT N3 or above)

• 3–5 years of experience in Marketing, Brand Communication, Project Management, or Retail Marketing (B2C)

• Experience in the retail industry with a strong understanding of customer focused marketing

• Experience coordinating with Japanese companies or working as a Japanese Coordinator is an advantage

• Strong understanding of brand management and Japanese quality standards

• Excellent coordination, communication, and project management skills

• Detail-oriented with strong analytical and problem-solving abilities

• Confident in providing suggestions and coaching team members

• Flexible to travel or work outside regular hours when required for marketing activities or events

Responsibilities:

• Ensure brand consistency across all marketing materials by maintaining brand identity, tone of voice, visual standards, and communication quality

• Review and approve marketing materials prepared by the team before submitting them to the Marketing Manager

• Adapt marketing materials from the Japan head office to suit the Thai market while preserving the brand's identity and values

• Collaborate with the Marketing Manager to develop marketing strategies and propose new campaign ideas

• Coordinate with the Japan team, external agencies, and suppliers to ensure projects are completed on schedule

• Monitor project timelines and follow up on marketing activities to ensure smooth execution

• Research market trends, consumer insights, and competitor activities to identify business opportunities and improve marketing performance

• Analyze marketing data and prepare reports to support business decisions

• Provide guidance and basic coaching to junior marketing team members