Manager – Brand Operations

Purpose:

To plan, govern, and optimise creative production workflows and resource allocation across Brand & Communications to ensure efficient capacity utilisation, transparent workload management, and consistent on-time delivery of all production outputs.

Experience:

Demonstrated experience in production traffic management, workflow coordination, and creative resource planning, including managing multiple concurrent projects, aligning stakeholder priorities, and ensuring timely delivery across internal teams and external agencies.

• Strong experience in creative production operations, traffic management, or resource planning within complex, multi-stakeholder environments.

• Proficiency in workflow management and resource planning tools (e.g., Float or equivalent).

• Advanced capability in data analysis and reporting tools (e.g., Excel, Power BI) for workload tracking and performance monitoring.

• Strong understanding of end-to-end creative production workflows, including scheduling, resourcing, and delivery management.

• Proven ability to coordinate cross-functional teams and external agencies to deliver against timelines and service levels.

• Strong prioritisation, planning, and stakeholder management skills in fast-paced environments.

Responsibilities

Production Planning

• Develop and maintain integrated production plans by translating campaign and project pipelines into structured timelines and capacity forecasts, to ensure optimal resource utilisation and on-time delivery across all workstreams.

• Monitor demand trends and identify capacity gaps or risks in advance, to enable proactive mitigation of bottlenecks and delivery delays.

Workflow Governance & Administration

• Own and maintain a single source of truth for all production activity through workflow systems (e.g., Float), to ensure accurate tracking of workload, capacity, and delivery timelines across internal and external resources.

• Establish and enforce workflow governance processes, standards, and controls to ensure consistency, transparency, and disciplined execution of all production activities.

Resource Optimisation & Allocation

• Allocate and rebalance internal and external resources based on project scope, priority, and capability to ensure efficient utilisation and alignment with delivery requirements.

• Resolve competing priorities and resource conflicts in collaboration with stakeholders to maintain delivery commitments and maximise operational efficiency.

Reporting & Quality Control

• Define, monitor, and report on operational KPIs (e.g., turnaround time, utilisation, SLA adherence, cost efficiency) to evaluate performance and support data-driven decision making.

• Implement and continuously improve production processes, SOPs, and quality control mechanisms to enhance efficiency, reduce rework, and ensure compliance with brand and technical standards.

Stakeholder Coordination & Service Delivery

• Act as the central coordination point for production intake and prioritisation, aligning stakeholder requirements with capacity and delivery constraints to ensure realistic and agreed timelines.

• Maintain transparency across all workstreams by communicating production status, risks, and trade-offs to stakeholders through communicating production status, risks, and trade-offs to stakeholders to enable informed decision-making.